How to Gain Advantage as an Independent Real Estate Agent

Being an experienced real estate coach, Luther Ragsdale is often asked by different independent agents to give them some advice on how to sell properties that will keep them motivated and somehow not fall into the weekly routine.

Well, Luther Radsgale has some good and bad news. The bad, (not so bad), is that the best promotional ideas for selling real estate involve routine. Although this routine does not end up tiring because you will see results soon, which in the end gives results in perseverance and endurance. Therefore, assume that you need to have a routine, weekly and monthly planning to get results; in other words, getting requests for information online, which later will translate into sales.

The good news regarding the promotional ideas for selling properties that Luther Ragsdale is going to point out is that there are tons of fresh daily, weekly and monthly routine.

How to Build Your Real Estate Blog

The internet is by far the most popular way for buyers to look for the right home and find the right real estate agent. A 2018 publication by the National Association of Realtors revealed that 93% of prospective homebuyers look online for property information, and 73% did so on a mobile device. That means, digital marketing is no longer optional for successful real estate agents. Whether you are starting a brand-new blog for your real estate business or looking for guidance to spruce up a blog that’s been a bit neglected, Atlanta real estate coach Luther Ragsdale is here to help. With these great real estate blog ideas, you’ll be able to hit the ground running and never look back.

If you do not have an online presence in today’s real estate market, you’re missing out on a wide audience. Writing a blog is a great way to stay in touch with your customers and harness the power of content marketing. Many real estate agents are so focused on obtaining actively searching leads, they neglect the tons of people in the early stages who hop online to research the answers to their questions. The right real estate blog ideas can generate a stream of valuable content that will attract readers and build your local following.

To be a successful real estate agent, you need to constantly generate real estate blog ideas for your website. Maintaining a real estate blog that attracts and educates home buyers and sellers in your area will build your reputation and credibility, providing you with a chance at closer engagement with potential leads. Creating content about your immediate neighborhood, especially in a market sector where you are operating is a great real estate blog post idea that will help you to generate traffic and leads. For instance, Luther Ragsdale often writes about Atlanta local attractions. The truth is, you are not only selling homes, but you are also selling experiences people will have when they buy homes in such a community. Another great real estate blog post idea includes writing on the best places to eat in the environment, best parks in the area, best golf course communities, best coffee joints, local getaways and day trips.

Interactivity is one of the best ways to make readers keep coming back. You can create real estate blog post ideas from popular questions that people ask in the real estate niche, or you can encourage a dialogue that will build a relationship with potential clients by asking your readers for their real estate questions. For more real estate blog ideas, visit Luther Ragsdale blogs.

Summertime Housing Market

Summer is a good time for a lot of things, but is home selling one of them? Well, according to Atlanta real estate coach and self-made multi-millionaire Luther Ragsdale, the summer can be an awesome time to sell a home. The fact that summer is a good time to sell a home is not only exclusive to Atlanta, but is actually a great time to sell in most places. However, selling a home in the summer can also be a bit tricky, mostly because there's just too much going on during the summer to pay close attention to selling a home. If you’re thinking about selling a home during the summer, it’s extremely important to know what the top tips are. Here, Luther Ragsdale breaks down the most important things to know if you’re looking to capitalize on the summer’s red-hot market activity.

Non Traditional Real Estate Platforms

Real estate is just starting to see its potential for tech-driven innovation and disruption in the US. With thousands of properties being bought and sold every weekend, standing out from the crowd has become harder for real estate agents. In this article, Atlanta based real estate coach and CEO Luther Ragsdale explores how real estate has changed and where it might go from here.

While new technologies promise an immersive, unprecedented buying experience, increasingly sophisticated buyers have grown accustomed to getting more detail about properties than ever before. The current real-estate landscape offers unprecedented information for buyers and a myriad of ways for real estate agents to leverage new technologies to get buyers through the doors. In order to broaden the horizons of real estate customers, Luther Ragsdale has embraced the nontraditional platforms that are changing the real estate industry.

Websites make it easy for anyone to view inventory and see what’s available. Along with photos and detailed descriptions of the properties, you can find tax and purchase history, school ratings and other neighborhood info. Better availability of property-related data has created efficient markets for sites offering value-added information such as sales histories, property renovations, historical photos, and nearby planning permits. In addition to that, all of those sites have apps too, a technology that keeps you informed without having to do a thing. You’ll get notifications about new properties and listings that fit your search criteria.

If the present is any indication, Luther Ragsdale predicts that the real estate nontraditional platforms will continue to evolve. But, when it comes to legal contracts, most buyers will continue to want an agent in their corner. Namely, in 2017, somewhere around 51% of homebuyers found their property online. However, while the process might have started online, 87 percent of people still worked with an agent to find their home. So, as long as agents keep up to date with emerging real estate trends and developments, there will always be a place for them in the industry.

Multifamily Assets Class and Its Future

We all know that nowadays innovation is instrumental to growth and success in every field, and this is particularly true for the real estate sector which is currently one of the most competitive ones. In order to ensure that his work will bear fruits, Luther Ragsdale, a real estate agent and coach located in Atlanta, Georgia, equipped himself with the knowledge to make informed investment decisions. In this article, Ragsdale, who has his own real estate agency, provides an overview with the essential information of multifamily asset development. In doing so he will point the main demand drivers and conclude with the factors that make the multifamily real estate a widely held and strategic real estate asset class.

The multifamily real estate sector currently accounts for the second -largest share of institutional investors' real estate holdings, with approximately 25% of the U.S commercial real estate stock. For a long time, multifamily was considered as a strictly residential asset, but over the last few years, things have changed to a degree that multifamily has become one of the four primary commercial real estate asset classes. This asset class spans a wide spectrum of residential properties. In general, the real estate industry classifies multifamily properties as Class A, B or C, depending on important factors like quality, age, location, rent, and amenities, among others. Mr. Ragsdale, with his team of real estate agents, has been working with multifamily assets for a long time now, which has helped him achieved outstanding performance.

One way of analyzing the multifamily demand drivers in the United States is by considering that households are mostly made of either owners or renters. Ragsdale reports that according to the latest statistics from the U.S. Census Bureau, homeownership stands at 62.9%, which is the lowest level the last 25 years. That means that there are around 117.4 million households in total. Population growth is one of the biggest drivers. As the population grows, so does the number of households. Multifamily assets may be the solution to the growing problem of metropolitan overcrowding. For Luther , this could also be one of the reasons why it becomes so popular in recent time.

Multifamily and mixed-use developments have many merits, like residents having access to living facilities, as well as facilities for working and playing. As an expert with global expertise spanning more than 15 years, Ragsdale is convinced that the one things that make multifamily real estate so appealing, is the obvious fact that it offers convenience which usually can't be found in the gated stand-alone condominiums.

Multifamily assets in key urban areas can stimulate the growth of the local economy by bringing business activities. This could create a more dynamic business environment and thus provide more employment opportunities. As Ragsdale writes in his blog posts on Bigger Pockets, the economic benefits of it are yet to be felt, but he is strongly convinced that in the years to come, this will cause a more dynamic and less centralized economic landscape, and the whole thing is, in fact, a matter of time.